Privacy Policy
Last Updated: 2026-09-30
1. Introduction
Welcome to Amovera. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use amovera.app and our wedding planning services.
Amovera is operated by BW Digital BV (Damstraat 27, 9220 Hamme, Belgium, Enterprise number: 1033.909.241). BW Digital BV is the data controller responsible for your personal data as described in this policy.
By using Amovera, you agree to the collection and use of information as described in this policy. If you do not agree, please do not use our services.
2. Information We Collect
2.1 Account Information
- Email address (for authentication and communication)
- Name (for personalization and account identification)
- Payment information (securely processed through Paddle)
2.2 Wedding Planning Data
- Guest information (names, email addresses, dietary preferences, RSVP status)
- Event details (wedding date, venue information, timeline)
- Budget tracking information
- Table seating arrangements
- Notes, tasks, and any custom data you enter
2.3 Technical and Analytics Information
- IP address, browser type, device information, operating system
- Log data (access times, pages viewed, actions taken, referral sources)
- Cookies and similar tracking technologies
- Analytics data collected through Google Analytics (GA4)
- Advertising measurement data from our public pages (see section 6)
- User behavior and interaction patterns on our website
3. How We Use Your Information
We use your information to:
- Provide and maintain the Amovera wedding planning platform
- Process your payment and manage your account
- Send important service notifications and updates
- Enable account sharing between you and your partner
- Analyze website traffic and user behavior to improve our services
- Measure the effectiveness of our marketing campaigns
- Respond to your support requests and inquiries
- Comply with legal obligations and enforce our terms
4. Data Storage and Security
Your data is stored securely on Supabase cloud infrastructure.
All data is encrypted in transit using HTTPS/TLS protocols.
Data at rest is encrypted using industry-standard encryption.
We implement appropriate technical and organizational security measures to protect your data.
We retain your data for as long as your account remains active or as needed to provide services.
You may request deletion of your account and data at any time by contacting support.
5. Data Sharing and Third Parties
We share your information with:
- Your invited partner (the other account holder on your wedding account)
- Service providers who help us operate the platform:
• Paddle (payment processing and merchant of record)
• Supabase (database and authentication)
• Hetzner (hosting infrastructure)
- Analytics and advertising platforms (public pages only, see section 6):
• Google Analytics / Google Tag Manager (website analytics)
• Pinterest, Meta (Facebook/Instagram) and OpenAI (ad measurement pixels)
These third parties may collect information about your online activities over time and across different websites.
We do NOT:
- Sell your personal information to data brokers
- Share your private wedding planning data (guest lists, budgets, etc.) with advertisers
- Use your private wedding data for marketing purposes
6. Cookies and Tracking Technologies
We use cookies, pixels, and similar tracking technologies for various purposes:
Essential Cookies:
- Keep you logged into your account
- Remember your preferences and settings
- Ensure security and prevent fraud
Analytics Cookies:
- Google Analytics (GA4) to understand how visitors use our website
- Track page views, session duration, and user interactions
- Analyze traffic sources and conversion funnels
Advertising Pixels (only with your consent):
- On our public pages (homepage, blog, free tools and courses) we use pixels from Pinterest, Meta and OpenAI to measure which ads bring visitors and purchases.
- The pixels track these public pages until you buy Amovera. When you buy, we tell the ad platform that the purchase happened (order amount and a hashed email address), and after that the pixels no longer run for you.
- The Amovera app itself loads no advertising tags. Your guest list, budget, seating plan, notes and everything else you plan in Amovera are never sent to advertising platforms.
Third-Party Tracking:
Our advertising and analytics partners may use their own cookies and tracking technologies. These third parties have their own privacy policies governing their use of your information.
Managing Cookies:
You choose which cookies we may use in the cookie banner, and you can change that choice at any time via "Cookie Settings" in the footer. You can also opt out of personalized advertising through:
- Google Ads Settings (https://adssettings.google.com)
- Facebook Ad Preferences (https://www.facebook.com/ads/preferences)
- Network Advertising Initiative (https://optout.networkadvertising.org)
7. Your Privacy Rights
You have the right to:
- Access your personal data and wedding information
- Correct or update inaccurate information
- Request deletion of your account and all associated data
- Export your wedding data in a portable format
- Withdraw consent for data processing (where consent is the legal basis)
- Lodge a complaint with a data protection authority
To exercise these rights, contact us at [email protected]
8. Children's Privacy
Amovera is not intended for use by individuals under the age of 18.
We do not knowingly collect personal information from children.
If we become aware that we have collected data from a child, we will take steps to delete it promptly.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.
Significant changes will be communicated to you via email.
We encourage you to review this policy periodically.
The "Last Updated" date at the top of this page indicates when the policy was last revised.
10. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:
Email: [email protected]
We will respond to your inquiry within a reasonable timeframe.
For the privacy policy of our Wedding Countdown New Tab Chrome extension, please visit our dedicated extension privacy policy page. Wedding Countdown New Tab Privacy Policy